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15 Dec, 2011 15 Dec, 2011 8 Sep, 2011 |
 Bas provides store concept for the innovative laundry chain HangersBas has started a cooperation with the laundry chain Hangers that is owned by the Swedish AGA group. Bas assignment comprises a new store concept Hangers offers a new exciting alternative to traditional dry cleaning - a environmentally friendly method that uses liquid carbon dioxide instead of other potentially dangerous chemicals. The carbon dioxide is a byproduct from Swedish industry and would normally be discharged into the atmosphere. This new method means that AGA collects the gas to be used it in the laundry process. Bas will develop a customer offer and a concept and help establish a number of pilot stores in Sweden. The Hangers concept will also be introduced on franchise bases in other European markets, like Holland and Denmark. The first stores has recently been opened at Hötorgets underground station in Stockholm and in ICA Stop Täby outside central Stockholm. |